Penticton, BC, City, pop 30 987 (1996c), 27 258 (1991c), 23 588 (1986c), area 40.80 km2, inc 1948, is nestled between Okanagan and Skaha lakes in S-central BC.

The 2 largest sources of employment are the service industries and trade. Agriculture, forestry, manufacturing, MINING and the retirement industry are also important.
Penticton is the largest retail and service centre in the South Okanagan. The wine industry has grown dramatically since the mid 1980s. A good climate, excellent beaches on 2 lakes and expansion of Apex Alpine to a year-round ski resort have increased tourist interest in Penticton.